the problem
Dead time in an airport
Some travelers have to spend several hours inside the airport during a layover.
Flight layover is a major pain point when traveling by plane. Travelers are forced to endure several hours of dead time in the airport. Create an airline app that enhances the layover experience.
Deliverable
UX/UI
Creative Direction
Boontara Santipong, Sam Anvari
Some travelers have to spend several hours inside the airport during a layover.
We brainstormed what goes through traveler's minds when they are at the airport. This helps to understand their thought process and to generate survey questions.
I conducted quantitative research via Google Forms. There are 32 participants. The questions aim to gain insight into the needs and find commonalities among users.